I believe that LinkedIN is the number one source/social media site for business professionals and especially sales professionals to be involved in. Now when I say involved, do I mean that I am going to try and contact every person on the site and sell them a product? Absolutely not. This is not why we use LinkedIN. Just like other social media sites such as Facebook and Twitter, LinkedIN needs to be used as a conversation tool. The great think about LinkedIN are the fact that their are groups you can join and within that group people ask questions relevant to your expertise. The days of getting by with just a little knowledge is in the past. It is very important to know what you are talking about and respond accordingly. If you do this enough you will notice industry professional or individuals looking for services that your discussing will find you and talk to you about how you can help them.

In the past 3 months, I have received nearly 40% of my overall revenue from LinkedIN and using it as a sales lead generator. Depending on the industry that you are trying to target, LinkedIN and other social media sites might not be for you or you might have to examine your social media marketing plan a little different but all in all, 90% of the time there are ways that you can utilize social media to launch your internet presence and to bring in clients.

4 Ways to make money on LinkedIN:

Last thing I want to leave with is remember to continue to have communication with people on social media. This is the only way to get personal with your potential clients and sooner or later they will come to you. Building your brand is the #1 asset for social media, it might not be something that happens immediately but overtime it will grow your business.